Click here for info on gradual store and donation center reopenings and new health & safety protocols.

Media Coverage



  • Shayla-Marie Anderson Parker at our La Puente Opening

    Social media influencer and Goodwill SoCal super-shopper Shayla- Marie Anderson Parker visited our La Puente Retail Store in advance of it’s Grand Opening in January.  Click here to see what treasures she found.

    Continue Reading >>
  • Goodwill Asks Community To Stop Dropping Off Donations During Coronavirus Outbreak

    In compliance with the mandate of state and local officials for non-essential businesses to cease operations, Goodwill Southern California closed all our stores and donation centers last week. With the closures and shelter-in-place restriction, Goodwill SoCal are asking donors to…

    Continue Reading >>
  • Patt Morrison Shares Her Expertise

    Watch this segment of the Spectrum News Show L.A. Times Today, as L.A. Times reporter & thrift store shopping pro, Patt Morrison shares her expertise and discusses sustainability & other thrift store benefits on a shopping trip, at our Pasadena…

    Continue Reading >>
  • Ryanne Darr Takes You Behind the Scenes of a Goodwill SoCal Store

    Follow Ryanne Darr as she goes behind the scenes and shares about the journey of your donations through Goodwill SoCal. See the full video here. 

    Continue Reading >>
  • BuzzFeed Thrift Challenge – Part 2

    Producer Emily from BuzzFeed’s beauty and style brand, As/Is, thrifts an Ariana Grande look from head to toe for only $20. Watch here as she shops at our Atwater Village store.

    Continue Reading >>
  • Buzzfeed Thrift Challenge

    Check out this celebrity look-alike video from BuzzFeed’s beauty and style brand As/Is. Producer Emily visited our Atwater Village retail store to recreate Harry Styles’ Met Gala red carpet look with only $20. Did she succeed? You be the judge.  Watch…

    Continue Reading >>
  • LAist

    It’s Now The Season Of Prime Thrift Store Shopping. How To Nab The Good Stuff. January is a prime time to hit secondhand stores, find out why.  Read more here.

    Continue Reading >>
  • Alexa Sunshine

    Alexa Sunshine speaks out against fast fashion through her popular YouTube thrifting videos. Read more.

    Continue Reading >>
  • Local Donation Centers Process Year-End Rush Of Contributions.

    Local Donation Centers Process Year-End Rush Of Contributions. Listen here.

    Continue Reading >>
  • A Guide For Thrift Shopping Based On Your Personality

    Thrift shops are known as a place to shop for the latest clothing trends.  Here is a guide for shopping at thrift and vintage stores, based on your personality type.  Read more about the type of shopper who thrifts at…

    Continue Reading >>