Dear Valued Shoppers, Donors and Job Seekers:

As the COVID-19 pandemic continues to evolve we want to share the actions Goodwill Southern California is taking in our stores, donation centers and employment centers to address the situation. These include:


  • Increased frequency of janitorial and cleaning processes: Disinfecting counters, shopping carts, door handles, credit card terminals, computer keyboards and other high touch surfaces


  • Team member health: Asking our employees to take preventive measures including frequent hand washing, social distancing, and staying home if they are experiencing flu-like symptoms


  • Hiring Events: Based on the recommendation of state and local officials to limit large gatherings, we have postponed all hiring events at our employment centers


As an employer of over 3,000 people in Los Angeles, Riverside and San Bernardino Counties, Goodwill Southern California is committed to the health and safety of our shoppers, donors, employees and job seekers. Our social enterprise provides employment services for individuals with disabilities and disadvantages in our community, including veterans, at-risk youth, the homeless, and people formerly incarcerated.

We deeply appreciate your ongoing support of our mission to Transform Lives Through the Power of Work. Your commitment to shop and donate will enable us to continue to provide essential employment services in our local communities.

Our stores, donation centers, and employment centers remain open. We are also available 24/7 at to meet your online shopping needs.

Watch HERE as Alison thrift the most fabulous outfits to dance in the desert! Get inspired to thrift your festival outfit this festivals season!

Sustainable and fashionable! What’s not to love? Jasmine had such a fun time thrifting for her western inspired festival look at Goodwill SoCal. Watch her thrift HERE!

Find curated festival fashion in select Goodwill SoCal retail stores. Aliyah had a great time thrifting for her festival outfit. Watch this video til the end to see her final look!

Make space for what matters, and for what no longer serves you, donated it for a second chance at life. Watch goldenwestorganizing help declutter a client’s closet and donate items to Goodwill SoCal HERE.



It’s festival season!

Celebrate in style with thrifted and sustainable festival fashions from Goodwill SoCal. This year, we are displaying outfits styled by influencers – and curated at Goodwill SoCal – at 14 of our stores.


This year, we have collaborated with 3 fashion influencers to create curated, festival-fit inspiration displays at 14 of our stores*. Visit the style influencers on Instagram for more thrifting and lifestyle tips:

Alison @allthingsalison
Aliyah @aliyahcoinc
Jasmine @baddiejazzie
*Items displayed on mannequins in stores are for inspiration only and are not for sale.



5124 Sunset Blvd., Los Angeles, CA 90027

Rancho Mirage

72014 State Highway 111, Rancho Mirage, CA 92270

Cathedral City

67-555 E. Palm Canyon, Cathedral City, CA 92234

La Quinta

79640 Highway 111, La Quinta, CA 92253

6th & Union

1500 W 6th St., Los Angeles, CA 90017


2823 S. Figueroa St., Los Angeles, CA 90007

Los Feliz

4575 Hollywood Blvd., Los Angeles, CA 90027

Pasadena East

183 N Altadena Dr., Pasadena, CA 91107

Fair Oaks

340 S Fair Oaks Ave., Pasadena, CA 91105


3726 Crenshaw Blvd., Los Angeles, CA 90016

Ladera Heights

6933 La Tijera Blvd., Los Angeles, CA 90045

Miracle Mile

817 S. La Brea Ave., Los Angeles, CA 90036


7919 Beverly Blvd., Los Angeles, CA 90048

Downtown Santa Monica

524 Santa Monica Blvd., Santa Monica, CA 90401


Shop at any of our 79 stores in LA (N. of Rosecrans), Riverside & San Bernardino counties for fabulous festival fits! Check out our special edition festival Lookbook for inspiration.

Follow us on social media @goodwillsocal for videos featuring festival thrifting inspiration and influencer collabs.

Celebrate the power of all your female friendships and have a Galentine’s Day with the girls this year! Thrift your fabulous Galantine’s outfits at Goodwill Socal! Watch here.
Alison and her boyfriend had such a lovely time thrifting for a date night outfit at our Hollywood Sunset Store! Watch here.
Come along with Jen as she shops for her winter wardrobe! View here.

The New Year is the perfect time to remove excess abundance that no longer serves you. Watch @goldenwestorganizing help declutter a client’s home and donate items to Goodwill SoCal for a second chance at life here.


It’s a Leap Year!  An EXTRA day to go thrifting!  We are gifting 4 lucky winners a $50 Goodwill SoCal gift certificate. What treasures will you find?

Enter for a chance to win:

  1. Follow us on Instagram⁠
  2. Like and comment on our 2/20 post on Instagram
  3. Tag a friend who you want to spend an EXTRA day with thrifting

Giveaway ends on 2/28 at 11:59 PM PST.  Good luck!

One entry per person. Participants must be over 18 years of age. The winner will be notified via Instagram Direct Message and any other communication regarding the giveaway is not valid and should be reported. This giveaway is in no way sponsored by Instagram.

See below for a complete list of giveaway rules.



You must read the following rules, terms and conditions before submitting any photo entries, and by submitting, acknowledge that you agree to these rules, terms and conditions.

NO PURCHASE NECESSARY: No purchase is necessary to participate in or win this giveaway.

1  ELIGIBILITY: The Contest is open to LEGAL RESIDENTS OF THE FIFTY UNITED STATES AND THE DISTRICT OF COLUMBIA, 18 YEARS OF AGE OR OLDER. VOID WHERE PROHIBITED BY LAW. Employees of Goodwill Southern California, Goodwill Retail Services, Goodwill Industries International, Brand Knew, LLC and all related affiliates and organizations, agents, employees, officers, contractors and agents (hereinafter “Related Entities”), and their immediate families, are not eligible. Contest subject to all applicable federal, state and local laws and regulations.

2  SPONSORS: The Sponsors of this Contest are Goodwill Southern California and Goodwill Retail Services (collectively, “Sponsors”).

3  CONDITIONS AND METHOD OF ENTRY: By entering this Contest you are granting Sponsors the right to use your name, city and state of residence submitted through this process to its Facebook, Instagram and other web pages. As conditions of entry into this Contest, each entrant warrants and represents that he or she complies with the Official Rules, Terms and Conditions. Sponsors have final approval of any language or content that appears on its Facebook, Instagram or other web pages and web site and may not promote or endorse third-party products, services, trademarked or registered articles, or language, items or content deemed inappropriate or offensive by Sponsors in its sole discretion, and such images may be deemed inadmissible and corresponding entries may be disqualified.

Entrants are eligible to win by following the below instructions:

Instagram giveaway rules:

  • Follow Goodwill Southern California on Instagram
  • Like and comment on our 2/20/24 post on Instagram
  • Tag a friend who you want to spend an EXTRA day with thrifting

The contest ends on February 28th at 11:59 PM PT. The winner will be notified via Instagram Direct Message and any other communication regarding the giveaway is not valid and should be reported. This giveaway is in no way sponsored by Instagram.

No purchase is required. One entry per person. Only completed entries will be accepted. By entering this Giveaway you are granting Sponsors the right to use your costume ideas submitted through this process to its social media, using your name, likeness, city and state of residence.

4  GIVEAWAY PERIOD: Online participation in the giveaway starts at 9:00 am Pacific Standard Time on February 20, 2024. Deadline for submitting entries is 11:59 pm Pacific Standard Time on February 28, 2024. GSC has the right to cancel promotion at any time.

5  CLAIMING PRIZES: The winner will be notified via Instagram Messenger at the end of the giveaway. The winner must respond to GSC within 24 hours of notification and must include full contact information (name, mailing address, home/cell phone numbers, and e-mail address) in order to claim the prize. E-mail address, name, address, and phone number must be accurate to qualify. In the event that GSC does not receive confirmation from the winner within 24 hours, an alternate winner will be selected and notified through the same process. This procedure will continue until GSC notifies and receives confirmation from a winner. The selection of a winner and the prize award is final.

All entrants agree to allow GSC and/or its designees the perpetual right to use his/her name, biographical information, photo, and/or likeness (real or simulated), and statements for contest promotion, advertising, marketing and publicity purposes in all media now known or hereafter discovered, worldwide in perpetuity, including but not limited to on the world wide web and internet, without notice, review or approval and without additional compensation except where prohibited by law. In this regard, all entrants hereby agree to sign and deliver to GSC any and all documents that GSC may deem necessary or desirable in order to confirm such grant of publicity rights.

6  PRIZES/VALUE. Four qualifying prize winners will receive one $50 Goodwill Southern California gift certificate. No reproductions or photocopies of gift certificates will be accepted. GSC gift certificate is only eligible at our retail stores located in L.A. (N. of Rosecrans), Riverside & San Bernardino counties.

7  LIMITATION OF LIABILITY: GSC is not responsible for printing or typographical errors in any related materials; stolen, fraudulent entries or email; or transactions that are processed or lost due to computer or electronic malfunctions. GSC is not responsible for entries not received or delayed due to difficulty accessing the internet, service outages or delays, computer or mobile device difficulties, or other technological glitches. By entering the contest promotion, entrant releases GSC against any claims and liabilities arising from this contest promotion.

8  SPONSOR is Goodwill Southern California. Any questions or comments shall be directed to To receive a list of the Winners, send an email to